|
Oct 18, 2024
|
|
|
|
MKT 307 Shopper Marketing (3 credits)Hours: 3 classroom + 0 lab/studio Prerequisite(s): C or better in MKT 205 or MKT 305. Taught: Fall and spring Retail sub-channel of distribution; role of retailing in meeting consumer and producer needs in distribution; distribution cost analysis at retail level; merchandising, promotion, and control. Repeatable: No ♦
Add to Portfolio (opens a new window)
|
|