EMB 313 Media Sales, Advertising, and Promotion (3 credits)

Hours: 3 classroom + 0 lab/studio
Taught: Fall and spring
An examination of the principles and problems associated with valuing, selling, and promoting media. Includes campaign development, the valuation of air time, working inside and outside a network environment and the use of alternative media outlets.
Repeatable: No

inside NKU

EMB 313 Media Sales, Advertising, and Promotion (3 credits)